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Senior Content Marketing Manager Ref. No: 8408

For our Client - international company - we are looking for candidates for a position of:

Region: Kraków, małopolskie

Required Qualifications and Experience:

  • Master’s degree in Marketing, Business Administration, Information Management, or a related field (Master’s degree preferred)
  • 5+ years of experience in content management systems and processes
  • Proven expertise in PIM and DAM systems, content governance, and driving operational efficiencies
  • Strong understanding of automation and AI in content management
  • Experience in international, matrix organizations and managing diverse stakeholders
  • Excellent written and verbal communication skills
  • Strategic mindset with strong leadership abilities
  • Adaptability in a fast-paced, dynamic environment

Key Responsibilities:

  • Develop and execute a robust content management strategy that supports business goals and strengthens brand positioning
  • Lead cross-functional initiatives to integrate PIM and DAM systems into the broader marketing ecosystem
  • Monitor industry trends and emerging technologies to refine content processes continuously.
  • Establish and enforce content governance policies, including tagging and taxonomy frameworks, to ensure consistency and quality
  • Implement best practices for metadata management to enhance content discoverability and usability
  • Develop and maintain user-friendly content portals for internal teams and external partners
  • Collaborate with commercial teams to craft and execute a winning content syndication strategy
  • Partner with commercial, CX, and other teams to refine content distribution and improve user experiences
  • Oversee the marketing workflow system and collaborate with user groups to streamline operations
  • Drive planning and project management best practices to enhance efficiency and execution
  • Lead content localization efforts to ensure global reach and relevance
  • Identify and implement automation and AI solutions to boost productivity and reduce costs
  • Mentor and develop a high-performing content management team, fostering a culture of innovation and teamwork
  • Collaborate with marketing, sales, and product teams to ensure alignment and maximize the impact of content initiatives

We Offer:

  • Challenging work in an international environment under highest standards
  • Attractive benefits and bonus system
  • Friendly work environment
  • Opportunity to work with people from different cultures and nations
  • Job stability and flexible working time

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